Similar calculation applies to sponsorship deals outside the United States. Gerd Nufer, director of the German Institute for Sports Marketing in Reutlingen, attempted to figure out how many jerseys companies would have to sell to repay their endorsement deals with national sports teams at the soccer World Cup. He says Adidas needed to see sales of 1.9 million German national team jerseys retailing for around 80 euros in order to make back its 28 wholesale jerseys from china million euros per year sponsorship deal; when Germany won the cup for the fourth time in 2014, 2 million had been sold even before the final match.. cheap jerseys Besides Nike, Under Armour also competes with Adidas (OTCQX:ADDYY) and Columbia Sportswear (NASDAQ:COLM). Those stocks have much lower price to earnings and price to sales ratios since investors expect Under Armour to have some serious growth ahead of it. Under Armour also has better margins than Adidas and Columbia those numbers for Under cheap nfl jers